He owns a home in the Bahamas, purchased a Dodge Challenger Hellcat after his exit from Wimbledon last year and also drives a silver Mercedes sports car. Australia's most outspoken tennis star Nick Kyrgios is living the high life – even taking private jets to get to tennis tournaments while using social media to spread the word.
But this extravagant lifestyle comes at a price.
Money in the bank
Ranked No. 17 in the world, Kyrgios' net worth is estimated at $5 million and marketers predict his sponsorship deals alone could amount to $50 million over the next decade – not a bad bank balance for a millennial.
Kyrgios tends to make headlines for his enfant terrible behaviour, but now he is enjoying the perks of earning the big bucks with some luxury purchases in recent years rolling into the millions.
He paid $180,000 for his American muscle car – which was modified to suit Australian standards and imported to his hometown of Canberra – and helped his family buy a five bedroom Tuross Head holiday home with ocean views for a cool $583,000.
What's more he's holding court on social media sharing with his 700,000 followers every detail of what a luxury lifestyle looks like. Add a gorgeous tennis player girlfriend, Ajla Tomljanovic, in the mix and he's more than winning.
But it was his social media post taking a private jet to fly to Sydney to play in a doubles match with Lleyton Hewitt that got social media talking. He boarded the luxury airplane with good friend and fellow tennis star Matt Reid, brother Christos and his agent John Morris.
Sponsored by Nike and Yonex and now signed to IMG global sporting agency, it's not often you see the towering talent wearing outfits other than branded obligations, but on the occasions he's required to suit-up – he turns to Tommy Hilfiger or Ted Baker.
When it comes to his personal aesthetics, he's right at home channeling an LA street style – opting for puffer jackets, chinos, hiking trainers and plain T-shirts. He wears Jordan T-shirts and high tops. A look that has seeped into his on-court persona – even bringing back an arm sleeve to the court for a spot of difference to his competitors.
Whether he can score a major fashion label ambassador coup remains to be seen but certainly not impossible.
Armed with a new hashtag #NKRising, Kyrgios is aiming high and urging fans to cheer him for a Davis Cup and Australian Open win.
Highs and lows
Perhaps a moment in time he'd rather forget is the gaff that occurred in 2015 (during a Bonds campaign interview) when he told media that he went either commando or wore Nike Skins under his shorts. That saw his Bonds ambassador role (which he shared with Pat Rafter) end rather quickly. He was also an ambassador for Malaysian Airlines in 2014.
And while he likes to live it large, he also knows how to clock up the fines. The most recent was $40,000 dished out by ATP that saw him stripped of his first round prize money after controversially retiring mid-match against Steve Johnson at the Shanghai Masters in October last year. A month earlier at the US Open (then seeded No. 14) he was fined $6900 for bad behaviour during his first round defeat.
Nick kyrgios don't listen to the beige boys do your thang do your thang well done as you were LG x— Liam Gallagher (@liamgallagher)
On a recent tour of Australia, Kyrgios found support from fellow bad boy when Brit musician Liam Gallagher (of Oasis fame) tweeted in support of Kyrgios' underdog reputation and his win in Brisbane, telling the sportsman "Don't listen to the beige boys do your thang do your thang, well done as you were LG".
But maybe beige really is the Kyrgios colour of choice, if you take into account the caramel-hued bomber he rocked while boarding that private jet. Trust Kyrgios to make it a colour of controversy though.